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Multichannel cadences and prospectingNEW

Build prospecting cadences that combine several channels in one flow: email, WhatsApp, SMS, a task for the rep and a webhook for whatever else you want to trigger. The base is channel-agnostic, so each step chooses how to reach out without switching tools. When the lead replies, the cadence pauses on its own, with no awkward follow-up on top of someone who already answered. You import people from the CRM itself by list, segment or filter, with deduplication so you never approach the same person twice, and you track every lead in the cadence by status and stage. Best of all: the CRM is already the destination, so the reply, the task and the history land on the record right away.

  • Multichannel cadences: email, WhatsApp, SMS, task and webhook combined in the same flow.
  • Automatic pause when the lead replies, so you never keep chasing someone who already answered.
  • Import from the CRM by list, segment or filter, with deduplication, and track status and stage per lead.
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Free in Sellio, you only pay for the machine

Multichannel cadence tools charge a lot per seat and per contact. Here prospecting lives inside the CRM that is already the destination: you only pay for the machine.

Benefits

Reach without switching tools

Email, WhatsApp, SMS, task and webhook coexist in the same flow, so you reach out where the lead responds best.

No chasing who already replied

The automatic pause on reply pulls the lead out of the sequence right away, preserving the relationship and your sender reputation.

A clean list from the start

Importing from the CRM by segment or filter with deduplication avoids approaching the same person twice.

Results in the right place

Because the CRM is already the destination, the reply becomes an activity and the lead advances stage with no fragile sync.

Why Sellio

The CRM is already the destination: the reply and the task land on the record, with no sync to another prospecting tool.

Channel-agnostic base: adding WhatsApp, SMS or a webhook is picking a step, not migrating platforms.

Automatic exit on reply: whoever engages leaves the cadence on their own, which protects the relationship and your reputation.

Import with deduplication from the CRM’s own lists, segments and filters, with no spreadsheet in between.

Many channels, one flow

Each step in the cadence decides the channel: an email today, a WhatsApp in two days, a task for the rep to call, an SMS reminder, a webhook to trigger another system. Because the base is channel-agnostic, you design the sequence around the message, not the tool.

It respects whoever replies

The moment the lead replies, the cadence pauses that contact on its own, so nobody gets the next automatic follow-up after already talking to you. Every lead appears in the cadence with status and stage, and the CRM, already the destination, keeps the conversation next to the record.

How it works
  1. 1

    Import the contacts from the CRM by list, segment or filter, with automatic deduplication.

  2. 2

    Build the cadence by choosing the channel of each step: email, WhatsApp, SMS, task or webhook.

  3. 3

    Let it run: steps go out on time and the cadence pauses on its own when the lead replies.

  4. 4

    Track each lead by status and stage, with replies and tasks already on the record.

Use cases

Outbound to a cold list

Import the segment from the CRM, launch an email and WhatsApp cadence and let the task tell the rep when it is time to call.

Lead replied mid-sequence

The cadence pauses that contact on its own and the rep takes over the conversation, with no risk of an automatic follow-up running over it.

Reengage those who went cold

A filter brings back the stalled leads, deduplication avoids repeating anyone already in another cadence and the SMS reopens the conversation.

Frequently asked
Do I need another prospecting tool to run cadences?

No. The CRM is already the destination: the reply, the task and the history land on the record with no sync to another tool.

What happens when the lead replies mid-cadence?

The cadence automatically pauses that contact, so you never keep chasing someone who already answered.

How do I avoid approaching the same person twice?

Importing by list, segment or filter from the CRM comes with built-in deduplication.

Which channels can I combine in the same cadence?

Email, WhatsApp, SMS, a task for the rep and a webhook, all in the same flow.

Do I need to switch platforms to add a new channel?

No. The base is channel-agnostic, so adding WhatsApp, SMS or a webhook is just picking a step.

How do I import leads into the cadence?

Straight from the CRM itself, by list, segment or filter, with no spreadsheet in between.

Can I track what stage each lead is in?

Yes, every lead shows up in the cadence with a visible status and stage.

Does the automatic pause help protect my sender reputation?

Yes, pulling out whoever already replied avoids repeated messages and protects the relationship and your reputation.

Does it work to re-engage leads that went cold?

Yes, a filter brings back stalled leads and the cadence can reopen the conversation through another channel, like SMS.

Try it at no cost

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Multichannel cadences and prospecting · Sellio