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SellioCRM vs HubSpot

HubSpot is excellent at marketing and has one of the easiest experiences on the market. But it is modular (Sales, Marketing, Service Hubs), charges per seat and scales by contact count, so the cost climbs fast as you grow.

SellioCRM already comes with everything, without charging per user or per contact, and is free forever. You only pay for the infrastructure.

Side by side

An honest, point-by-point comparison. Plans and prices change often; data verified in 2026.

What mattersSellioCRMHubSpot
Pricing modelChoose how you pay: unlimited users on the usage model (free while infrastructure usage always stays below US$20/month), or per-user plans from US$9. The software is free either way.The full bundle (Customer Platform) lists at US$1,450/mo on Professional (6 seats included) and US$4,700/mo on Enterprise (8 seats), plus published mandatory onboarding (US$1,500 to US$3,000) and scaling by contact count. Six users on SellioCRM Professional: US$114/mo.
Charges per user?Never on the usage model: unlimited users, no per-seat cost. Per-user editions are optional.Yes, and the cost also grows with contact volume.
Free planYes, the full product, no card required: free while your usage always stays below US$20 a month.Genuinely free forever, but limited: around 1,000 contacts, 2 users, 1 pipeline, HubSpot branding and no automations.
All-in-one?Everything included: sales, marketing, support, projects, AI, invoices, commissions, inventory, portals and BI. Telephony and enrichment are BYO, on your own account.Modular: you buy the Hubs separately, and strong automation lives in paid plans.
No-codeTotal: objects, fields, automations, blueprints and canvas, no coding.Strong and very friendly for non-technical users.
AI includedIncluded: copilot, agents, notetaker, generative AI and forecasting. Per-user plans carry generous token allowances (600k to 4.5M/month); on the usage model it is part of metered infrastructure.Breeze AI is on paid plans (not free) and heavy use is metered by credit.
Languages10 languages, including English, Spanish and Portuguese.Broad multi-language interface.
Pricing transparencyTotal: you see exactly what the machine consumes, always in US$.Public prices, but the real cost grows with Hubs, seats and contact tiers.
Pricing model
SellioCRMChoose how you pay: unlimited users on the usage model (free while infrastructure usage always stays below US$20/month), or per-user plans from US$9. The software is free either way.
HubSpotThe full bundle (Customer Platform) lists at US$1,450/mo on Professional (6 seats included) and US$4,700/mo on Enterprise (8 seats), plus published mandatory onboarding (US$1,500 to US$3,000) and scaling by contact count. Six users on SellioCRM Professional: US$114/mo.
Charges per user?
SellioCRMNever on the usage model: unlimited users, no per-seat cost. Per-user editions are optional.
HubSpotYes, and the cost also grows with contact volume.
Free plan
SellioCRMYes, the full product, no card required: free while your usage always stays below US$20 a month.
HubSpotGenuinely free forever, but limited: around 1,000 contacts, 2 users, 1 pipeline, HubSpot branding and no automations.
All-in-one?
SellioCRMEverything included: sales, marketing, support, projects, AI, invoices, commissions, inventory, portals and BI. Telephony and enrichment are BYO, on your own account.
HubSpotModular: you buy the Hubs separately, and strong automation lives in paid plans.
No-code
SellioCRMTotal: objects, fields, automations, blueprints and canvas, no coding.
HubSpotStrong and very friendly for non-technical users.
AI included
SellioCRMIncluded: copilot, agents, notetaker, generative AI and forecasting. Per-user plans carry generous token allowances (600k to 4.5M/month); on the usage model it is part of metered infrastructure.
HubSpotBreeze AI is on paid plans (not free) and heavy use is metered by credit.
Languages
SellioCRM10 languages, including English, Spanish and Portuguese.
HubSpotBroad multi-language interface.
Pricing transparency
SellioCRMTotal: you see exactly what the machine consumes, always in US$.
HubSpotPublic prices, but the real cost grows with Hubs, seats and contact tiers.
Why SellioCRM

Truly free, no contact ceiling

HubSpot's free plan is good, but it caps at about 1,000 contacts, 2 users and no automations. In SellioCRM the full product is free forever, with no per-contact or per-seat charge.

Marketing included, not a separate Hub

Campaigns, flows and nurturing are already part of SellioCRM. You do not need to buy a separate Marketing Hub to really automate.

A full Marketing Hub, from tracking to attribution

Behavioral segmentation, activity-based lead scoring, website tracking with visitor identification, a blog/CMS with SEO and AI, landing pages with capture, multi-touch revenue attribution (5 models), a campaign hub and an email deliverability panel all ship with SellioCRM. The same reach as HubSpot Marketing Hub, without a separate Hub and without charging per contact.

Ad ROI and campaign hub, no paid Hub

One campaign unifies every asset (landing pages, blog, social posts, CTAs, ads and forms) with budget pacing (cost, revenue and ROI) and an AI read per campaign. Every ad gets its own ROI: cost per lead (CPL), cost per deal and conversion rate, with the ad linked to the campaign as one of its assets. Add on-site smart content on landing pages (by country, device, the visitor's marketing list and UTM), reusable suppression lists, sequence re-enrollment with custom-event triggers and segmentation by associated deal, plus lead routing by score band. In HubSpot much of this lives in paid Hubs; in SellioCRM it is already included.

AI without a premium plan

SellioCRM's AI (copilot, agents, notetaker, generative and forecasting) is already included, without requiring the paid plan that unlocks Breeze.

Grows without bill shock

In HubSpot, growing means more seats and more contact tiers. In SellioCRM you only pay for the infrastructure you use.

Where they shine
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HubSpot's marketing maturity and ease of use

HubSpot has one of the most mature marketing automation platforms on the market and is known for a clean, easy interface. For SMB marketing teams that want inbound done well, it is a very solid choice.

Even so, SellioCRM is better

Even with that mature marketing, SellioCRM wins for most

HubSpot's ease and marketing are real, but the modular model and charging by contact count make the bill spike the moment you grow. For most teams, SellioCRM delivers the same reach without that cost jump.

  • While HubSpot scales the price by contact count, in SellioCRM you never pay per contact: grow the base freely.
  • Where HubSpot sells separate Sales, Marketing and Service Hubs, in SellioCRM everything is already included in a single product.
  • While HubSpot's strong automation only shows up on the Professional plan, with a steep price jump, in SellioCRM automations and flows come standard.
  • Where the HubSpot free plan caps at about 1,000 contacts, 2 users and no automations, in SellioCRM the full product is free forever.
  • While HubSpot charges per seat on top of contacts, in SellioCRM users are unlimited.
  • Where HubSpot Breeze AI sits on paid plans and meters usage by credit, in SellioCRM copilot, agents, notetaker and forecasting are already included, with no credits.
  • While the HubSpot free plan shows HubSpot branding, in SellioCRM there is no watermark limiting your use.
  • Where invoices, commissions and inventory are not part of HubSpot, in SellioCRM they are already built in.
  • While portals and telephony in HubSpot need add-ons or high plans, in SellioCRM portals and telephony are already included.
  • Where the real HubSpot cost grows with Hubs, seats and contact tiers, in SellioCRM you only pay for the infrastructure, always in US$.
  • While per-ad ROI and attribution in HubSpot depend on the paid Marketing Hub, in SellioCRM cost per lead (CPL), cost per deal and conversion rate for each ad are already included.
  • Where on-site smart content, suppression lists and sequence re-enrollment in HubSpot sit on higher plans, in SellioCRM they come standard, alongside lead routing by score band.
  • While HubSpot is primarily inbound and marketing, SellioCRM covers sales, support, projects, invoices and BI in the same place.
Bringing your data over

Migrate from HubSpot with zero effort

You connect your HubSpot account and SellioCRM reads the data straight from the source: companies, contacts, deals and products, with their relationships preserved. No spreadsheet exports, no consultants, no months-long project.

  • AI suggests which field here each field over there maps to, and flags whatever needs your review
  • A preview shows what would be created and updated BEFORE anything is written
  • After the first load, keep both in sync until switchover day, and flip the switch at your own pace
  • Re-importing never duplicates, and any import can be undone with one click

How migration works β†’

Try it at no cost

Free forever, no per-user pricing. It stays free as long as your infrastructure usage always stays below US$20 a month.

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SellioCRM vs HubSpot Β· Sellio