SellioCRM vs HubSpot

HubSpot is excellent at marketing and has one of the easiest experiences on the market. But it is modular (Sales, Marketing, Service Hubs), charges per seat and scales by contact count, so the cost climbs fast as you grow.

SellioCRM already comes with everything, without charging per user or per contact, and is free forever. You only pay for the infrastructure.

Side by side

An honest, point-by-point comparison. Plans and prices change often; data verified in 2026.

What matters	SellioCRM	HubSpot
Pricing model	Free forever. You only pay for the infrastructure you use, above US$20 a month.	Per seat and per Hub; marketing plans scale by contact count. The jump to Professional is steep.
Charges per user?	Never. Unlimited users, no per-seat cost.	Yes, and the cost also grows with contact volume.
Free plan	Yes, the full product and forever, no card.	Genuinely free forever, but limited: around 1,000 contacts, 2 users, 1 pipeline, HubSpot branding and no automations.
All-in-one?	Everything included: sales, marketing, support, projects, AI, telephony, invoices, commissions, inventory, portals and BI.	Modular: you buy the Hubs separately, and strong automation lives in paid plans.
No-code	Total: objects, fields, automations, blueprints and canvas, no coding.	Strong and very friendly for non-technical users.
AI included	Included: copilot, agents, notetaker, generative AI and forecasting.	Breeze AI is on paid plans (not free) and heavy use is metered by credit.
Languages	Portuguese, English and Spanish.	Broad multi-language interface.
Pricing transparency	Total: you see exactly what the machine consumes, always in US$.	Public prices, but the real cost grows with Hubs, seats and contact tiers.

Pricing model

SellioCRMFree forever. You only pay for the infrastructure you use, above US$20 a month.

HubSpotPer seat and per Hub; marketing plans scale by contact count. The jump to Professional is steep.

Charges per user?

SellioCRMNever. Unlimited users, no per-seat cost.

HubSpotYes, and the cost also grows with contact volume.

Free plan

SellioCRMYes, the full product and forever, no card.

HubSpotGenuinely free forever, but limited: around 1,000 contacts, 2 users, 1 pipeline, HubSpot branding and no automations.

All-in-one?

SellioCRMEverything included: sales, marketing, support, projects, AI, telephony, invoices, commissions, inventory, portals and BI.

HubSpotModular: you buy the Hubs separately, and strong automation lives in paid plans.

No-code

SellioCRMTotal: objects, fields, automations, blueprints and canvas, no coding.

HubSpotStrong and very friendly for non-technical users.

AI included

SellioCRMIncluded: copilot, agents, notetaker, generative AI and forecasting.

HubSpotBreeze AI is on paid plans (not free) and heavy use is metered by credit.

Languages

SellioCRMPortuguese, English and Spanish.

HubSpotBroad multi-language interface.

Pricing transparency

SellioCRMTotal: you see exactly what the machine consumes, always in US$.

HubSpotPublic prices, but the real cost grows with Hubs, seats and contact tiers.

Why SellioCRM

Truly free, no contact ceiling

HubSpot's free plan is good, but it caps at about 1,000 contacts, 2 users and no automations. In SellioCRM the full product is free forever, with no per-contact or per-seat charge.

Marketing included, not a separate Hub

Campaigns, flows and nurturing are already part of SellioCRM. You do not need to buy a separate Marketing Hub to really automate.

AI without a premium plan

SellioCRM's AI (copilot, agents, notetaker, generative and forecasting) is already included, without requiring the paid plan that unlocks Breeze.

Grows without bill shock

In HubSpot, growing means more seats and more contact tiers. In SellioCRM you only pay for the infrastructure you use.

Where they shine

👏

HubSpot's marketing maturity and ease of use

HubSpot has one of the most mature marketing automation platforms on the market and is known for a clean, easy interface. For SMB marketing teams that want inbound done well, it is a very solid choice.

Even so, SellioCRM is better

Even with that mature marketing, SellioCRM wins for most

HubSpot's ease and marketing are real, but the modular model and charging by contact count make the bill spike the moment you grow. For most teams, SellioCRM delivers the same reach without that cost jump.

While HubSpot scales the price by contact count, in SellioCRM you never pay per contact: grow the base freely.
Where HubSpot sells separate Sales, Marketing and Service Hubs, in SellioCRM everything is already included in a single product.
While HubSpot's strong automation only shows up on the Professional plan, with a steep price jump, in SellioCRM automations and flows come standard.
Where the HubSpot free plan caps at about 1,000 contacts, 2 users and no automations, in SellioCRM the full product is free forever.
While HubSpot charges per seat on top of contacts, in SellioCRM users are unlimited.
Where HubSpot Breeze AI sits on paid plans and meters usage by credit, in SellioCRM copilot, agents, notetaker and forecasting are already included, with no credits.
While the HubSpot free plan shows HubSpot branding, in SellioCRM there is no watermark limiting your use.
Where invoices, commissions and inventory are not part of HubSpot, in SellioCRM they are already built in.
While portals and telephony in HubSpot need add-ons or high plans, in SellioCRM portals and telephony are already included.
Where the real HubSpot cost grows with Hubs, seats and contact tiers, in SellioCRM you only pay for the infrastructure, always in US$.
While HubSpot is primarily inbound and marketing, SellioCRM covers sales, support, projects, invoices and BI in the same place.