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Recurring RevenueNOUVEAU

Anyone selling subscriptions knows the number that matters is not the close but what is left next month: how much came in new, who grew, who shrank and who canceled. Yet most CRMs store a subscription as a record and leave the math to a spreadsheet. The SellioCRM Recurring revenue screen computes MRR, ARR, average ticket, churn rate and net revenue retention (NRR) from your Subscriptions, and derives each period's movements from the change history rather than from a field someone has to remember to fill in. Renew, upgrade, downgrade and cancel are actions on the screen itself, and each one becomes a movement instantly. Every sum is done in whole cents, in your organization's currency.

  • MRR, ARR, average ticket and counts of active, paused, delinquent and canceled subscriptions
  • Movements in the period: new, expansion, contraction and churn, with churn rate and NRR
  • MRR by plan and by product, churn by product, and month-by-month MRR trend
  • Lifecycle actions on the screen: renew, upgrade, downgrade, cancel and log usage
  • Add-ons per subscription: extras, hour packs with a running balance, and multi-year terms
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Gratuit dans Sellio, vous ne payez que la machine

Recurring revenue is part of the free plan, with no charge per tracked subscription: it applies as long as your company's infrastructure usage always stays under US$ 20 a month.

Avantages

No more MRR spreadsheet

The metrics come from the subscriptions already in the CRM, for whichever period you pick.

Churn with a name attached

The movement list shows which account canceled, shrank or grew and how much that represented.

Net retention without debate

NRR computed over the MRR at the start of the period, with expansion, contraction and churn kept apart.

Product and revenue on one screen

Usage in the period next to the amount paid shows who pays a lot and uses little, or the reverse.

A projection when you ask for it

The AI assistant projects MRR for the coming months from average net growth and states the basis it relies on.

Pourquoi Sellio

Movements come from the record's change history, which is immutable: every status or amount change produces a movement at the point in time it happened

Whole-cent arithmetic end to end, converted to currency only for display, so a thousand subscriptions add up to the cent

Product usage sits next to revenue: each subscription stores usage in the period and its unit (users, GB, calls) so you can relate consumption to value

Hour packs track hours included, hours logged and the remaining balance inside the subscription itself

The metrics investors ask about

The top of the screen shows active MRR, ARR, average ticket and how many subscriptions are active, paused, delinquent or canceled. Below it, the period's movements separate new MRR, expansion, contraction and churn, with net change, churn rate and net retention. A period selector takes you to earlier months.

Where MRR comes from and where it goes

MRR breaks down by plan and by product, and churn breaks down by product, so you can see which offer holds customers and which loses them. The MRR trend is rebuilt from the recorded movements, and the screen says it is an approximate reconstruction rather than pretending to a precision it does not have.

Lifecycle without leaving the screen

Each subscription has renew, upgrade, downgrade, cancel and usage buttons. Because these actions write the transition to the history, they feed the period's movements and rates at the same instant, with no manual step.

The add-ons real invoices have

Beyond the base plan, each subscription accepts add-ons: an extra with quantity and unit price, an hour pack with included hours and logging of what was consumed, or a multi-year term in months. The hour balance shows right in the list.

Comment ça marche
  1. 1

    Register your customers' subscriptions in the Subscriptions object, with plan, monthly amount and status.

  2. 2

    Open Recurring revenue in the menu: MRR, ARR, average ticket and the period's movements appear already computed.

  3. 3

    Use the renew, upgrade, downgrade and cancel buttons in the list to record the lifecycle.

  4. 4

    Add extras, hour packs or multi-year terms to the subscriptions that need them and log usage for the period.

  5. 5

    Switch the period selector to compare months and follow the MRR trend by plan and by product.

Cas d'usage

Monthly revenue review

Open the closed period and present MRR, movements, churn and NRR without consolidating anything on the side.

A customer asks to reduce their plan

Click downgrade with the new amount: the contraction enters the period and active MRR drops immediately.

An agency selling hour packs

Add the hours add-on to the subscription, log hours as they are used and watch the balance before proposing a renewal.

Finding which product loses customers

The churn-by-product block shows where cancellations concentrate and how much MRR left with them.

Questions fréquentes
Where do the numbers come from?

From the Subscriptions object and each record's change history. Nothing is typed in separately.

How is churn calculated?

Churn rate divides MRR canceled in the period by MRR at the start of the period. Net retention adds expansion and subtracts contraction and churn over the same base.

Is the MRR trend exact?

It is rebuilt from the movements recorded in the history, and the screen notes it is approximate because no monthly snapshot is stored.

In which currency do amounts appear?

In your organization's currency. Sums are done in whole cents to avoid rounding errors.

Can I project future MRR?

Yes, through the AI assistant, which applies the average net growth of recent months and explains the basis of the calculation.

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Recurring Revenue · Sellio